About Us

About Us

The story of India Masala Co. began in 1968, when Late Shri Harbanslal Juneja established a business rooted in integrity, authenticity, and respect for food quality.

What started as a modest spice trading venture soon became a trusted name known for:

✓ Disciplined sourcing

✓ Consistent product quality

✓ Long-standing customer relationships

In 1998, leadership passed to Mr. Sachin Juneja, who expanded the business while preserving its traditional values.

Key milestones in our journey:

✓ 2017 – Expansion into dry fruits, pulses, and grocery essentials.

✓ 2025 – Launch of GENZ, our premium foxnut (makhana) brand for global markets.

Markets We Serve

Hospitality

Hotels, restaurants, caterers, and institutional kitchens

Retail

Trusted food products for everyday households

Wholesale

Reliable supply for large distribution networks

B2B Trading

Bulk sourcing solutions for business partners

Exports

Indian food products delivered to international markets

Online Platforms

Available through Amazon, Flipkart, Blinkit, Reliance JioMart, and upcoming digital platforms